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Kill The Tradition Not A Turkey

PETA CREATES ‘KILL THE TRADITION, NOT A TURKEY’ CHRISTMAS CAMPAIGN TO TAKE TURKEY OFF THE TABLE AT CHRISTMAS

The campaign was the subject of a debate across two TV channels.

2 GOLD - Swiss EDI Awards (Best film & Best 3d animation) 2 BRONZE - Creative Circle (Best Design & Best Sound Design)  2 SHORTLIST - British Arrows (Best Festive Ad / Best 3D Animation)

A MAKING OF

CASE STUDY FILM

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CRUELTY UNWRAPPING PAPER

CRUELTY UNWRAPPING PAPER

Wrapping paper cutter guides highlighted the cruelty turkey’s face.

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STRUNG UP TREE BAUBLE

STRUNG UP TREE BAUBLE