CREATIVE dIRECTOR
Dave is an award-winning advertising Creative Director with 25+ years’ experience, having worked at some of London’s leading agencies including AMV, FCB, CP+B and DDB.
He’s driven by creating meaningful work that enters culture and earns attention rather than buying it. His work has generated significant earned media, including:
THINK!’s ‘Don’t Put Drugs in the Driving Seat’, featured on BBC Breakfast
The Monster Who Came to Tea, covered by ITV, the Metro and now part of the national curriculum
London’s Lungs, a 16ft E.ON installation highlighting air quality, covered by ITV and BBC News
PETA’s ‘Kill the Tradition, Not the Turkey’, debated across 2 TV channels with 30 minutes of free airtime
Santander’s Stop Scammer Time TikTok filter, went viral with over 3 billion views
Samsung’s Ice Bucket Challenge for MND - 12th most-viewed challenge globally, with no media spend
Match Attax fundraising card for deceased footballer Kiyan Prince for KPFoundation
A confident and compelling presenter, Dave is experienced in navigating complex stakeholder environments and building strong client relationships - something he believes is fundamental to producing great work. A testament to this was MINI consolidating its account into Iris, with Dave personally requested by the client to lead it.
Beyond campaigns, Dave has designed and manufactured a range of football scarves protesting Half & Half scarves. The work was exhibited at The Design Museum and featured in The Telegraph, The Independent, Shortlist, and on BBC 5 Live.
In downtime Dave provides good thinking for good causes through his creative collective ‘Good Eggs’. Theire debut work for domestic abuse charity I Choose Freedom was named the scariest Halloween campaign of 2025.
www.hellogoodeggs.com